Excellent web design can help your small business take a giant step towards becoming a larger business. You need your website to stand out, to attract customers, and to be safe and easy to use. Ensuring that your site exhibits those qualities requires working with a firm or individual who is clear about the best way to create a functional and attractive online presence for your business. It takes a great deal more programming savvy than what can be found in “how-to” books, and while determination is important, good old-fashioned experience, is vital. With the right web designer, you can truly improve your bottom line. So, don’t sell yourself, or your business, short. Hire someone who is clear about the best way to reach a wide consumer base, and then sit back and reap the rewards.

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Having an attractive Call To Action (CTA) on your site – one that fits in with the overall theme – is just the first step in creating an effective CTA. Just because it’s pretty doesn’t ensure that your site visitor will click it. The first question they will ask themselves is, “What’s in it for me?”

There are many incentives that you can use to increase click-throughs. Discounts, free gifts, pertinent information, or just plain fun can induce a potential customer to click your CTA and see what they get. It doesn’t have to be a shiny new car – an ebook, free newsletter, or discounted prices are enough to perk their interest. Whether your CTA is on your website, or used in your social media sites,  you can offer great incentives to get them to click that button.

It is important the your CTA is not misleading – let the user know exactly what they will get when they click that button, and then give it to them. Some examples of CTA text could be: Learn More, Get Started, Buy Now, or Free Gift. And when they click that button, they will expect to get what you promised them. If your CTA says Learn More, and they click the button and then have to fill out a form, join your mailing list, or give their credit card number in order to get to the information, they will not be impressed. Don’t try to trick your site visitor into signing up for anything. You can come right out and ask them, but always give them the option.

Using words like ‘It’s Free!’ ‘Sign up in 60 seconds’, or ‘No sign up necessary’ will put your visitor at ease. They will be much more likely to investigate more if you have been honest. And they just might click that Sign Up Now, or Buy Now button.

Show me the goods

Showing an attractive image of your product is also an excellent way to inspire curiosity. Take a look at Instagram.com. Their home page shows how their product looks on your iPhone or iPod Touch. Looks like fun, doesn’t it? And their CTA buttons aren’t big and flashy – they just tell the user where they can get this product. Simple, effective, no pressure.

So, what else can you do to induce a visitor to become a customer? Giving them a ‘sneak peek’ at the product can definitely increase the number of click-throughs you get on your CTA. Amazon uses this technique to great effect. Once you read a little of the book – and get hooked – you are much more likely to hit that BUY NOW button. Give your visitor a little taste of what’s in store for them. Answer that, “What’s in it for me?”, and you’ll be much closer to closing the deal.

Choose your words carefully

There are always many ways to say the same thing. A CTA can say BUY NOW, SHOP NOW, ADD TO CART, or GET YOUR DISCOUNT – it all means the same thing. So be a little creative with your wording. Giving a short, simple explanation of what they can expect when they hit that button will help too. Adding a tagline that says, ‘It’s free’, No Purchase Necessary, or Get a Free Gift lets the visitor know exactly what they’re getting into, and what they can get out of it.

Give me some options

You can have multiple calls to action on one page. But you don’t want them to compete with each other. One effective way to do this is to have one ‘button’ CTA, and then text-based CTAs around it. Giving a primary and a secondary CTA gives the user a little more control, and it gives you the opportunity to show how much you have to offer them. Secondary CTAs can be Learn More, FAQs, Watch the Video, Get Coupons, or Take the Tour.

Indie Aisle has done this quite effectively. The big yellow ‘Sign up for free’ button is there. But beside it is a less intimidating CTA for those who want to check it out first – Take a Tour. And above that there is more information, with ‘more info’ links to check out – lots of options for the visitor to choose from, and no-pressure text to entice them.

As you can see, there are endless ways to creatively and effectively use CTAs to enhance your site, and increase click-through rates. Color and language are just some of the things that will create a more engaging CTA that stands out and encourages click-throughs. In the next installment, we’ll look at CTA placement, more options to offer, and using video as a Call to Action.

The post Call to Action – Part 2 appeared first on Chase Web Solutions.

Every website you visit will have at least one button, somewhere, that invites you to click it. Whether it says BUY NOW, LEARN MORE, or just CLICK HERE, it is a Call to Action. Sometimes these buttons stand out, and sometimes they get lost in the crowd. Obviously, you want your Call to Action to stand out. Here are some pointers on how to visually help your Call to Action catch the viewer’s eye using color.

Not all Call to Actions are buttons. Sometimes it is just text and sometimes it is an image. But no matter what kind of graphic you are using, you want it to do two things, visually: Stand out, and blend in. That might seem like a contradiction, but let me explain. And then I’ll give you a couple of visual examples.

A short lesson on color theory

Making something stand out doesn’t necessarily mean it has to be in glaring colors that completely clash with the colors and design of your website. Knowing a little bit about color theory can help you use colors that will stand out, but still fit in with the overall theme of your website. One method of creating a stand-out Call to Action is to use what are called ‘complementary colors’. There are many complementary color combinations that can be used with great effect on your site.

Take a look at the color wheel. The colors opposite each other on the color wheel are ‘complementary colors’. So, put simply, if your website’s color theme is green, you would use a red color for your call to action; if it is blue, then you would use an orange color. This is not a carved in stone ‘Rule’, just one of many ways to help your Call to Action stand out, while still working with the main theme of your website.

Here is an excellent example of using complementary colors for a Call to Action – Akamai. The predominant color of their site is a light blue, and they have used a simple orange button for their call to action. It stands out, but it doesn’t clash. You can see that they have used complementary colors in their logo, and built the site with those colors in mind. This works.

More killer color combos

There are other color combinations that work very well to help draw the viewer’s eye to an area of your site that you want them to check out. Black can be a great backdrop for a Call to Action button – use white, pink, red, yellow, or neon colors, to really have it jump off the page. Hoi Moon Marketing uses a dark background to great effect. Notice that there are only 3 red elements on the page – the logo, the flower, and the Call to Action. Nice.

You can also use a white background and put a darker color like red, orange or blue. It all depends on the effect you want – black and pink is a much more dramatic color combo than white with blue.

Sometimes you have to break the rules

Of course, there are circumstances where clashing colors might be just what you want. An abstract artist, a punk band, or a graphic designer might employ clashing colors on their site if it fits in with their overall theme. Neon colors, and color combos like purple and green might be just the ticket.

In conclusion

There are many ways you can enhance your site using the proper color schemes. And when you are adding elements such as a Call to Action, it is usually in your best interest to use a color that both works with your site’s color scheme, and stands out enough to catch the eye.

Take a cruise through some sites and see what others are doing with their Call to Action graphics. You will be able to tell the sites that have taken the time to create a Call to Action that works well with their site – and the sites that created a big, bright bold Call to Action button, and just plunked it down willy-nilly, with no thought to how well it goes with their site. You want your call to action to reach out to the viewer and invite them in, not necessarily jump out and punch them in the nose. And using the right colors is just one of the ways you can do this.

This is Part I of a series of articles on creating a Call to Action for your website that is attractive and effective. In these articles, I will discuss the visual aspect as well as choosing the right words, using the right graphics, and proper placement. Join us every Friday for a new installment.

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So where to start? Take a look at your budget. If you are like many new or small businesses you have a very small budget. But there is a great way to start your advertising ventures without putting out a cent in advance. You’ve heard about it before: Google AdWords PPC (Pay-Per-Click).

An example of Google AdWords on a search page for 'Small Business Advertising'.

 Advantages of Google AdWords

1. There is no initial outlay of cash, because it is exactly what it says it is: Pay-Per-Click. So you don’t pay any money unless someone clicks on your ad. A pretty simple concept, with a lot of power behind it – Google power.

2. You are completely in control of your AdWords campaign. And you should be. Yes, you can outsource it to a marketing firm, but that’s not really necessary – and that will cost you. Even if you decide to outsource this task at a later date, getting to know how the system works will serve you well. You will have a better understanding of the process, and can check your own statistics to see how things are going. Google has made it easy for you to set up your own advertising campaign, and track its success. Which brings me to my next point:

3. Google Analytics will help you keep tabs on your ads – which ones are attracting clicks and which ones aren’t. You can use this information to better reach your potential clients by saying what they want to hear. Any ads that are just taking up space and not attracting clicks can be tossed out, and replaced by ads that are more likely to attract the potential customer you want.

4. AdWords ads are specifically targeted. When you set up your Google AdWords campaign, you will be selecting specific keywords that pertain to your business, product or service – words that people searching online are already using to find products or services similar to yours. This means that the people who see your ads are people who are most likely to be interested in your products or services. How convenient is that?

5. Local search is booming! People go online to find local stores, products and services; they price-compare online; and they use Google to get directions to local businesses. You definitely want to get in on that.

And there are many other advantages to using AdWords, such as the fact that your ads appear instantly online; and you can run as many as you want, to compare the success of different wording.

Get the power of Google working for you

Because Google is the most commonly used search engine, it only makes sense to utilize their advertising power as well. Their analytics will help you keep track of the success of your ads; the sheer vastness of the Internet, and Google AdWords’ targeting, will help your ads reach the people who need to see them; and Google’s local search will ensure that the people who are looking for you will have the opportunity to find you.

The fact is, if you are a small business – especially a new business – you have to advertise. But don’t get overwhelmed by all the options that are available to you. You can sort that out in time. To get things rolling, take advantage of Google AdWords – it will help you start to get your name out there with no initial payout.

Shaping your advertising future

As you use Google Analytics to see which ads are working – attracting clicks – and which ones aren’t, you will learn a lot about what people who are looking for your products and services respond to. This information can be translated into other types of advertising such as newspaper/magazine ads, radio/television spots, Yellow Pages, direct mail marketing, and mobile marketing. Think about it – throughout your AdWords campaign you will learn which ads attract the people you want. These words and phrases can then be used in print ads, combined with complementary images, to attract the same type of people.

There will come a time when you want to expand your advertising scope. You will begin to look at other options such as SEO (Search Engine Optimization), and mobile marketing campaigns, as well as more traditional means of advertising your business. But if you are on a shoestring budget, and aren’t sure what you can afford or where you should even start, start with AdWords. It will give you the biggest bang for your buck, and will help to shape your future advertising ventures.

The post Affordable Advertising Is Within Your Reach appeared first on Chase Web Solutions.

Many organizations and businesses already utilize a CRM technique, but in order to generate the most productive output, you have to customize your CRM according to your business partner’s (sales reps) abilities and the customer’s needs.

Analyze your customers

Start by developing customer awareness and understanding. This information is incredibly valuable to your CRM customization, because it is unique to each business service or product as well as amongst individual clients and customers. Utilize gathered information to properly assign sales reps to particular customer categories. Certain customers will require specific, or even more dedicated attention that should be accordingly given.

Finding this type of information is easy, especially with the many available social media sites that have emerged as powerful windows for customer service management. Email is still a powerful tool for managing customer relations, as is the classic technique of studying sales histories that your customers have with you. If you’re having trouble with these things, online services such as KarmaCRM are readily available to help direct any business in the right direction.

Effectively managing your abilities

This leads to the importance of time and effort management. To achieve efficiency, you must use customer analysis to determine priorities according to customer value related to the business. Consider the fact that you wouldn’t spend the same amount of time working on an account that produces minimal amounts when you could focus activities on sales that produce more. What you need to do is choose where to properly assign not only time, but your general efforts. Basically, you will target certain needs with the proper attention.

Analyze your sales representatives

But, keep in mind that your sales reps themselves play a large role in customer relationships. They must be well-trained and individually successful in their expertise. It will then be necessary to build relationships between your customers and business by creating an environment where your sales reps want to better their efforts.

It will be crucial to develop the idealization of the top performers within your business. Use the incentive of desire to be the best in order to stimulate growth, influencing sales to strengthen a business. What you want is to design a competitive environment, where employees can work to better themselves. This often demands financial incentives, awards, and praise. When you give business partners a heightened goal or accelerated standard to achieve, the desire to accomplish more greatly increases.

Then, you’ll need to utilize their individual strengths to your organization’s advantage. If a sales rep is excellent when dealing with particular customer needs and providing services unique to clientele, they need to be assigned to achieving that goal. This puts your partners in a situation for success. Think of it as utilizing a designated wrench instead of a screwdriver to tighten a bolt. The right tool for the right job will always get the job done quicker and more effectively.

Putting it all together

Now, you must work to design a budget for your time and efforts to develop efficient output. While every customer has value, you wouldn’t want to take efforts away from an exceptionally productive activity to achieve a small or even costly activity. Consider the fact that you don’t see many doctors that double as a truck driver because that isn’t where their expertise is most effective. What you must do here is find what is most productive for your business or organization, and budget your time and efforts to achieve those particular goals. By utilizing your business’ ability properly, you can deliver a package that pleases the customers you appeal to.

Managing your customer relationships demands unique customization techniques to provide efficient and quality services to their clientele. By understanding your customers, you know what you need to deliver. By understanding your sales reps, you know what you can deliver. When you work them together effectively, you set yourself up for success.

The post How to Ramp Up The Momentum of Your Sales Culture appeared first on Chase Web Solutions.

Because business location can make it hard to interact face to face with your audience, the social world has provided a variety of new advances through the internet. Various tools and sites have been developed to ensure that businesses can be high tech and still be in touch with their audience.

Keep things personal

Remember that just because you are using social media, it does not mean that you are getting the most out of it. Proper use relies specifically on your application of the tool. Consider the fact that you wouldn’t use a hammer to fix a window. Tools have their place, just as social media has its proper place and use.

Social mediums are developed in various types; some appeal to discussion while others appeal to description. Text, visuals, and even links are all characteristics you must examine and utilize in your choice of social media. Consider the concept of Pinterest in comparison to Twitter. One relies on written text while the other one relies on visuals. When utilized correctly, they can be powerful advocates for your business project. Only through proper use of your tools can you achieve successful results.

Interacting with your audience

One of the most effective techniques of interaction is making others feel as though they are valuable to you and your business. While you may know that your audience is valuable, it is crucial that they feel it as well. This is accomplished through many techniques that need to be applied when you socialize.

The first is that you have to be willing to discuss. Not just talk to them, but with them. Few people like being talked to, since it is more like a sales pitch rather than a discussion. When you carry on a discussion, you give your audience the opportunity to share what they are thinking with you and others. Keep in mind that this isn’t just about your audience, you also gain experience from the situation. When they talk with you, they pass on thoughts and new ideas that can revolutionize the way you conduct business. Discussion is an excellent way to discover new ideas and trends, enabling your business to adapt for the future.

A second technique comes into effect depending on when you socialize. The ability for your audience to reach you plays a very crucial part in your socialization. If you aren’t there to discuss, nothing is learned and everything is lost. Social sites depend on regular interaction. That doesn’t mean that you must be online every second of the day, but you must be ready to maintain a social site on a regular basis. If an audience visits your site, they want to talk with you- a person. If they can’t reach you, they may give up because if you aren’t willing to talk to them, why should they do business with you?

Courtesy is crucial to your success. Discussions must always be polite, both in word and content. Words are the main source of misunderstandings, because they can be interpreted uniquely amongst individuals. Always think before you speak, or type, and carefully plan out a discussion before it appears on a social media.

Socialize with everyone

Keep in mind that this is not limited to customers, but to everyone, including associates, business partners, and even employees. Everyone should have value, because when they feel valued, they are able to provide value to your business.

“The Customer is Always Right” signs have appeared throughout the business world. Individuals see the sign, but do they actually get what they are promised? Maintaining your word is also important. If you speak, make sure that the truth backs you up or you can face irreparable consequences.

Creating an appeal

Always remember that social media is the starting point of conversation. Utilizing professional website creation can ensure that your social interactions are swift and smooth. Consistent links and effective incorporation between your website and social media networks will ensure a fluid collaboration so that you can maintain a positive relationship with your audience.

Throughout the internet, communication has become the most useful tool for every business and individual. Non-profit social media plays an effectively economical method by which we can talk to, discuss, and share information with both businesses and customers in order to improve our social skills so we can stay in touch while staying high-tech.

The post You Can Still be High Tech and High Touch appeared first on Chase Web Solutions.

Between these online strategies, you can market through web sites, affiliates, blogs, and especially the social media sites. But even then, you are provided with such a variety of social sites, that it can be difficult to know which one you should invest your time in. You could utilize them all, but you may end up spending time and effort where it does little to no service.

Social that works for you

Consider then that each of these different social tools has their own unique purpose to help you succeed in your distinctive business.

Linkedin is a widely adaptable model of social media. Featuring your own blog format, site information, and capability to thread comments, the ability to turn this site into a quality attention grabber is easy. What will make it even better is the millions of users it possesses, and the fact that anybody can view your profile. While it offers a great advantage for individuals and small business owners with a personal brand, it can be difficult to really gain the full benefit of the site if you’re a larger company or corporation because there is little distinction between individuals and organizations.

Facebook is perhaps the most widely renowned of all social media. Widely used throughout the world, this social site is a great target for businesses because of the large audience range. While it does offer the ability to consistently communicate with a wide audience. With the right strategy, you can easily reach a large audience. The only problem is that you can only be searched by name through this site. Unless your audience knows who they are looking for, they aren’t as likely to find you. There is far more appeal to purchase advertisements as a means of increasing your visibility. The other option is that you may have to use Facebook in combination with other online marketing strategies or social media such as Twitter.

Twitter is valuable to many businesses. This particular tool focuses on short and to-the-point mini-blogs. This gives businesses the chance to post links, recommendations, and updates simply and easily. The fact that Twitter is a very open social network allows your information to be highlighted whenever topics are searched. Maintaining the sight is easy and simple, as long as you know what to say, and what not to say. Be cautious, because what you say goes public very quickly on this site.

Pinterest is an excellent visually-based site. Designed to appeal around both video and imagery, this site is commonly used to promote business products. You can easily link back to other sites, making it a window of opportunity for your business website or other social media. For those that can promote their business with quality imagery that stands alone, this can be a useful site for you. Unfortunately, it doesn’t accommodate much discussion, limiting its abilities.

Fancy is an upcoming social media site that also relies primarily on imagery. Once again, imagery is the primary source of social structure, but in contrast to Pinterest, you can stream comments and discussions on Fancy. You are still able to link back to other websites, making it a very useful tool for businesses that are promoting or selling specific products.

Tumblr is a very useful site for the active business person. While it isn’t as easy to handle as Facebook or Twitter, it focuses more on creating a site for an emerging business person. Available blogging with your own unique web address make it a great site to launch your business with. While not as widely traveled as other social sites, it is very useful for creating a blogging site without expensive costs. Tumblr is an open social site, much like Twitter, where an audience can search your brand by topic. When used properly, this is a great site for an emerging business to use in combination with other forms of social networking.

The best thing about all of these sites is that they’re free to use. The only thing you have to worry about is dividing your valuable time and efforts where they’ll be needed most. You can choose from the ones that work best or you may want to use them all.

The post What Social Media Network is Best for You? appeared first on Chase Web Solutions.

Inspiration at your fingertips

Gems of Insight is a growing collective of everyday wisdom that each of us experience. Whether you’re a teacher or a student, what you think and what you have to say can become the words that guide others to experience life in a new light. Because of the value that each individual has to offer, Gems of Insight was founded based on the desire to learn from each other. We all share unique experiences that set us apart in our goals of success, providing illumination to guide the pathway that will help others with their own unique experiences in life.

Guidance from those who have been there

What is unique about this site is that while we know so well what others like Abraham Lincoln have said before us, learning from those around us that experienced the same world we currently live in is crucial to our learning. So, Gems of Insight has created a collective community where anyone in the world can provide their own brief catalogue of insight, promoting success in life, liberty, and the pursuit of happiness.

Building your own inspiration to serve others

While the site is a collective of what other have to say, its purpose is designed precisely to include what you have to say as well. This is not only an opportunity to learn amongst the students, but to become a teacher of what you have already learned. This site enables the creation of a learning cycle. As they did in the days of Aristotle and Socrates, we are able to share what we learn and learn from what we share, creating a tank of thoughts that enables everyone who shares the consciousness and the ability to excel in their own purposes.

When you’ve experienced something, it is often one of our best achievements to be able to tell others how we did it. Whether we’ve succeeded in business, raised a child, or even aced a class. All these accomplishments give us the opportunity not only to succeed in our future, but share the value of our experiences with others. This is what Gemsofinsight.com is designed to do. Your accomplishments and knowledge become a guiding light for those that succeed you.

Your thoughts, arranged

The site is categorized into sixteen different categories, ranging anywhere from health to success. While business persons will definably want to write about success, you can also incorporate your thoughts into how your words can succeed in health, life, and even education, expanding the horizon and application of what you have to say.

Each of your thoughts must be spoken by a person with stature. Students, teachers, business persons, and even parents are only a few of the categorical contributors that have a word to say. Be sure what you say applies to the perspective of who you are saying it to so that you coincide with one another. If you contribute as someone learning a new lesson, you may consider yourself a student. If you are speaking from the stature of a well-rounded and affirmed education, speak as a business professional, religious believer, or even as a teacher. Give insight to who you are in order to give yourself some character through this social wisdom site. The versatility of this site allows for anyone to offer the best advice to everyone, enabling them to contact an indiscriminant audience that can openly enjoy the advice you have to offer.

Perhaps the most unique aspect of this new and endearingly wisdom-filled site is that it adheres to no advertisements. While the contributors remain somewhat anonymous, you are able to post your name and title in order to give yourself unique credit for what you have to say. This is mainly due to the fact that there is no need to sign up or otherwise create an account to give advice. The site is dedicated to simply offering the wisdom of anyone and everyone who has the desire to contribute to anyone who has the willingness to learn.

Gemsofinsight.com is great for anyone, from individuals to non-profit affiliates who want to enjoy sharing their words of wisdom with the rest of the world. It is perfect for sharing and exploring the world that is ours and getting to know it too.

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News on Social Media Sites

This transition is likely due to the speed and variety that social media can offer anyone. From the worker in the office to the casual shopper surfing their smartphone, social media has the ability to reach anyone…and more importantly, anywhere. This is perhaps what makes social media so relevant to the high-speed activity that organizations and businesses must keep up with to appropriately serve their audience.

With this in mind, even the news organizations have begun to appeal to the online world. Many utilize Twitter and Facebook as favorites, because they both offer quick sound-bites that can be delivered through smartphone apps. This is done well, because they put the functions of the social media to their designated use. Being able to use your social media sites for your needs is what strengthens your social media’s effectiveness.

Social for you

This leaves many wondering how they can really excel in the social media world. Because it is important to have a site that contributes effectively to their audience’s needs, it is vital that an organization understands exactly how to use their social outlets.

For many nonprofit organizations, social media sites such as Twitter, Linkedin, and Facebook are optimal outlets for creating discussions. Here, it is important to focus on creating a relevant site by stimulating interaction. There has been a wide problem with simply “speaking” to the public, which is where social media has been misused. To create a site with value, you not only have to speak to your audience, but also listen to them. That is the simple key to making social media work for your organization.

The uses of social media aren’t just limited to speech and text, you can also display photos, graphs, and even videos which can open up new discussions with your audience. Be sure that your social media utilizes every tool that is available.

While speaking through text is seemingly one of the simplest forms of social outlets, there is a growing variety of social media sites to choose from, such as the newer sites like Pinterest and Fancy, where appealing to a picture-oriented audience provides a great outlet where what your audiences sees can say a thousand words in a matter of seconds. By utilizing pictures, these sites can easily provide quality links by which a larger audience can be reached.

More social than you can handle

This is possibly the largest advantage, but potential disadvantage to social media sites. While many sites offer links to other social media sites, such as Twitter to Facebook, or Facebook to Fancy, being able to manage all of these sites can be a challenge as well.

Because it is crucial to be able to properly manage your social media site if you have one, you need to be regularly available to manage any conversations or conversations that open up to you in your social media sites. The worst thing you can do is open a site just for the sake of having one there and not be present to answer questions of your audience. This will cause them to lose interest in your social media site and never return.

Consider a situation in which there is a concert that many show up to, but there isn’t anyone there to entertain you. What would you do? Most would leave, and possibly not return for future events. This is where many social media sites fail, but it is where you must succeed. Regardless of the fact that having a wide range of social media sites increases your ability to reach a wider audience, if you can’t manage them, refrain from using them all. Focus on what you can effectively handle so that you can present the right image and services to your audience.

Because the entire world is making a motion towards appealing to their audiences through social media, it is crucial that corporations, small businesses, and nonprofit organizations begin to utilize their social outlets to the best of their abilities.

The post Social Beats News appeared first on Chase Web Solutions.

Raleigh, NC – April 23, 2012 – The full-service web design and managed services firm Chase Web Solutions was officially launched in 2010 after a successful freelancing and independent contracting stint. They offer small businesses, churches, non-profit organizations, and educational Institutions progressive and customized end-to-end web solutions. The company recently launched a new mobile marketing service for local businesses. This new service combined with their existing and immensely sought after social media, logo and web design, and SEO services is expected to help clients establish a market stronghold easily and quickly by giving them a much needed competitive edge.

Statistics indicate that (http://techcrunch.com/2012/02/14/the-number-of-mobile-devices-will-exceed-worlds-population-by-2012-other-shocking-figures/) the size of mobile data traffic was eight times that of the global internet in 2000. By the end of 2012, the number of mobile devices is expected to exceed the world’s population.

So, the recent addition of mobile marketing for local businesses by Chase Web Solutions truly completes their full suite of services that comprises some of the most effective resources to create web technology that precisely fits every the project requirements and budgets of each and every client that they work with.
The diverse team of experienced and qualified experts at Chase Web Solutions always stays up to date with the latest industry trends and they combine their technical expertise and solid business domain knowledge and experience to support the company’s quality-driven delivery model.

Though the company is based in Raleigh, NC, apart from a majority of local clients who trust them with what works best for their business, Chase Web Solution’s clientele also comprises several national and global organizations and companies. Corey Ellis, a representative of the company says, “Our motto of being small enough to care and large enough to deliver is the underlying theme of all the projects that we undertake. By adding a mobile marketing service to our existing repertoire of services, we hope to reach a wider segment of local businesses.”

Having analyzed the needs of several organizations over the past 25 years and building long term business relationships successfully, the company has been able to generate a positive ROI for all their clients. The team that has delivered several functionally diverse and easily maintainable web sites that are optimized for better search engine rankings hopes to harness the immense reach, scope, and potential of mobile marketing to help their local clients strengthen their online visibility and boost their market value.

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