Posts Tagged ‘content marketing’

Reviewing Gems of Insight

Posted on May 3rd, 2012 by chaseweb

Have you ever wondered where wisdom is derived? The ages, books, elders, and even the experiences that you constantly find yourself in all guide you and others through the process of learning. Because many find themselves relying on themselves as their primary sources of insight, has decided to collaborate with everyone in order to accumulate the motivational needs of the everyday person in order to help each and every one of us accomplish our goals in life.

Inspiration at your fingertips

Gems of Insight is a growing collective of everyday wisdom that each of us experience. Whether you’re a teacher or a student, what you think and what you have to say can become the words that guide others to experience life in a new light. Because of the value that each individual has to offer, Gems of Insight was founded based on the desire to learn from each other. We all share unique experiences that set us apart in our goals of success, providing illumination to guide the pathway that will help others with their own unique experiences in life.

Guidance from those who have been there

What is unique about this site is that while we know so well what others like Abraham Lincoln have said before us, learning from those around us that experienced the same world we currently live in is crucial to our learning. So, Gems of Insight has created a collective community where anyone in the world can provide their own brief catalogue of insight, promoting success in life, liberty, and the pursuit of happiness.

Building your own inspiration to serve others

While the site is a collective of what other have to say, its purpose is designed precisely to include what you have to say as well. This is not only an opportunity to learn amongst the students, but to become a teacher of what you have already learned. This site enables the creation of a learning cycle. As they did in the days of Aristotle and Socrates, we are able to share what we learn and learn from what we share, creating a tank of thoughts that enables everyone who shares the consciousness and the ability to excel in their own purposes.

When you’ve experienced something, it is often one of our best achievements to be able to tell others how we did it. Whether we’ve succeeded in business, raised a child, or even aced a class. All these accomplishments give us the opportunity not only to succeed in our future, but share the value of our experiences with others. This is what is designed to do. Your accomplishments and knowledge become a guiding light for those that succeed you.

Your thoughts, arranged

The site is categorized into sixteen different categories, ranging anywhere from health to success. While business persons will definably want to write about success, you can also incorporate your thoughts into how your words can succeed in health, life, and even education, expanding the horizon and application of what you have to say.

Each of your thoughts must be spoken by a person with stature. Students, teachers, business persons, and even parents are only a few of the categorical contributors that have a word to say. Be sure what you say applies to the perspective of who you are saying it to so that you coincide with one another. If you contribute as someone learning a new lesson, you may consider yourself a student. If you are speaking from the stature of a well-rounded and affirmed education, speak as a business professional, religious believer, or even as a teacher. Give insight to who you are in order to give yourself some character through this social wisdom site. The versatility of this site allows for anyone to offer the best advice to everyone, enabling them to contact an indiscriminant audience that can openly enjoy the advice you have to offer.

Perhaps the most unique aspect of this new and endearingly wisdom-filled site is that it adheres to no advertisements. While the contributors remain somewhat anonymous, you are able to post your name and title in order to give yourself unique credit for what you have to say. This is mainly due to the fact that there is no need to sign up or otherwise create an account to give advice. The site is dedicated to simply offering the wisdom of anyone and everyone who has the desire to contribute to anyone who has the willingness to learn. is great for anyone, from individuals to non-profit affiliates who want to enjoy sharing their words of wisdom with the rest of the world. It is perfect for sharing and exploring the world that is ours and getting to know it too.

Give to Get Works!

Posted on March 29th, 2012 by chaseweb

One of the biggest concerns about blogging is that you may give too much insight about your business techniques. Considering how helpful the internet has become: looking up “how to” rather than “who can do it for you” has become a practice that businesses wrongly fear.

What are they really looking for?

The fact is that blogs should provide helpful information and methods. Those that are looking for information that will help them do it themselves, probably weren’t looking for someone to do it for them in the first place. But, you can still take advantage of this particular situation and turn it to your benefit. Why not consider the fact that with valuable information, you attract those that want to do it themselves? If you don’t provide that information, then they will simply go elsewhere to find it. This is one of the untapped customer outlets that is often overlooked because there is fear that it will take business away. Instead, it can give you the opportunity to meet, talk, and discuss with those that weren’t exactly looking for your services, but now may be or know someone that is.

Give them what they want

This helps to position yourself as an expert in the field. Consider that those that are looking for ways to develop their own techniques will turn to you for the answers. Now think about how many people will ask them where they gathered that information. It’s far more likely that they’ll simply direct them to your sites rather than spend the time teaching or explaining to them. Now what you have is a larger traffic flow through your site. You are able to gain more attention and can therefore attract a larger amount of potential customers.

Now give them what they need

It’s time to focus on what you actually have to offer your clientele. You have presented yourself as a professional in your field, but it is your personalized services that you deliver to your customer that make you unique. This is where your edge is and can’t be replaced by information that you post in a blog. In order to express this particularly irreplaceable characteristic, the creation of credibility is still the most effective technique. When you know what you are talking about, and others realize this, you present them with the opportunity to work with an expert.

Consider someone that fixes your computer. This person goes into the system, resets the programs, eliminates threats, and more! They give you advice on how to prevent it in the future. Have you ever had a technician stroll into your office without explaining a single problem to you? No, and if you did, would you invite them back a second time? People value information and helpful hints. When something is, we want to know why. Being prepared to explain and teach others about your business is a practical part of customer relations. It helps them realize that you are indeed an expert.

Creating a blog that gives in order to receive

The strategy relies on your ability to blog about helpful tips concerning your business. While there is also the importance of including the vitality of your business, helpful information is perhaps one of the most demanded sources on the internet. Information, including technique, provides helpful tips that people want to read and examine. Then, depending on the application, they will want to practice it.

Better blogging relies on your ability to offer information to the public. Customers like to know how it works, and often times will research something before they buy into it. If your blog is simply a large add for your services or product, they may not be sold. By thoroughly explaining your methods and techniques, you are more likely to gain credibility amongst potential customers. They read and understand that you are an expert that is fully capable of providing the services they seek.

Also consider the fact that you are a local expert. While your business may be regional, your words can stretch across the world through the internet. Blogs are your gateway into social media through postings and tags. People see something that helps them, and while your services and products may focus on a general area (perhaps a specific hotel or local business in North Carolina), you are able to gain publicity with helpful and beneficial blogs. They share that information, publicizing your name, enforcing your image, and therefore creating credibility.

Creating a valuable blog is a crucial part of business. While expanding your image is vital, it can’t always be achieved by avoiding blogs and articles of helpful information related to your business. Instead, you must be willing to share your techniques, practices, and information with others. As others are able to bear witness to your expertise, you gain credibility. When others are willing to talk about you and your business, you get more than what you give.