Posts Tagged ‘logo design’

Be Ready for These Logo Designers Interview Questions

Posted on October 1st, 2011 by chaseweb

Interviewing for a job can be a nightmare for every person looking for work, even for logo designers. This is particularly true for young aspirants who are not used to the recruitment procedures. For experienced workers, facing interview questions can also be scary. Sometimes, having confidence and a good logo portfolio is not enough to pass the tough process of hiring. A logo designer should be prepared for the usual questions that are asked during interviews. Preparation is the key. When you mess up the interview you can miss a terrific job opportunity. This is why it is better to be prepared beforehand for the likely logo design questions in the interview process.

Below is a list of 8 questions that interviewers like to frequently ask logo designers and the ways to successfully deal with them:

Logo Designers – How can you describe yourself in a few words?

This is usually the first question that an interviewer ask after you get seated. This is the question that many employers ask as at the start. This question can be hard to answer for many. They are not ready to describe themselves in words. But there really is no need to get dumbstruck by this question. The key is to keep your cool. When you’re calm, the answer will come naturally.

Logo Designers – How much pay are you expecting?

The salary negotiation is vital to the recruitment process both for the employer and the potential employee. Although the topic of salary normally comes up in the later stages of the hiring process, some employers like to ask this question in the interview phase. To answer this question in the right manner, you should do a research about the salary range in logo designing. After this, you come up with an expected salary that is reasonable to the employer and to you.

Logo Designers – Where do you see yourself 5 years from now?

This is another common question. This will prove if you have a clear vision about your career. When answering this question, make sure that your goals are sound and consistent with the company you are applying in. Your answer must make the interviewer feel that your career vision will help the company in the next few years.

Logo Designers – Why should we hire you?

Every employer is looking for a solid and valid reason to hire an employee. You must be ready to answer this question with confidence. Do not over-exaggerate it though. Your answer must be reasonable and acceptable. To to do this, you must know the culture of the company beforehand. You should also explain how you can contribute to the improvement of the business. Avoid elaborate answers. Keep it simple.

Logo Designers – Why did you leave your previous job?

This is for logo designers who are not applying for the first time. This question is very important to answer well. Do not answer too candidly. It is advisable that you give a more positive reply than complaining about your previous work. Keep in mind that it is not a personal question.

Effective Logo Design: 3 Key Things To Remember When Designing Your Logo

Posted on August 27th, 2011 by chaseweb

You’ve finally decided to answer your life’s calling, and create a logo design business you’ve dreamed of owning for your entire life. Whether it’s a bakery consisting of tasty treats created from Great Grandma Ella’s old recipes, an after school daycare center for under privileged youths, or a housekeeping company offering your personal cleaning services; there is one thing you will need that has the potential to make or break your business.

You will need an amazing Logo Design. The design of your logo is an essential component that will represent your brand across many avenues. You may need it for the basics of a store sign, product label, or more intricate uses such as, a letterhead, and other advertising material.

Listed below are Chase Web Solutions top 3 logo design tips to consider when creating a logo.

Simplicity of your Logo Design

In today’s age one may subconsciously look at hundreds of logos every hour from all different distances. Your logo should quickly capture a potential client at any size, from any angle and make an instant impression on them. An interesting yet simple design is easily remembered, and will give anyone the ability to describe it to another person.

As the concept of “Word of Mouth” grows stronger in the world of marketing, it is imperative that your potential client has the ability to describe your logo to another person. Your logo is your number one marketing tool and must be simplistic enough for anyone to view and spread its message.

Logo Color Schemes

Drawing from the concept of simplicity, another tip to take into consideration is the notion that you may need to use your logo for various advertising material, from a black and white newspaper to a colored magazine. Ask yourself, “Will my design have the same affect if presented in black and white as it does in color?” Logos need to be easily transferable from one marketing tool to another and look nearly the same for understanding purposes.

Another point to consider concerning color is recreation price. A logo containing only one-two colors will have a lower cost margin, than a design with multiple colors when one must have it printed or reprinted.

Relevance to Field

This seems like an easy concept, yet it can be overlooked. When coming up with a logo design it is imperative that you research your field and present ideas to your designer that correlate to your brand. For example, Great Grandma Ella’s bakery logo may contain a graphic of a cookie or a cupcake, as oppose to a fork and knife. While the fork and knife idea may look wonderful, it is not the best idea, as it could represent a variety of restaurants.

You want potential clients to know that your business is a bakery. What better way to represent that than to show baked goods? Always ask yourself, “Is this idea the BEST concept to represent my company”.

With the knowledge of these tips you are now ready to begin the critical logo design process for your business.

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